Michael Osborne Design

Michael Osborne Design is a brand identity and packaging design firm of 15 people, in San Francisco since 1981. Simply put, we create design systems that sell stuff. That's because we create world class design for our clients that is on-brand and for the consumer. We know our design sells stuff because our clients keep coming back for more...unless we design ourselves out of a job ala Target's Archer Farms which we designed in 2004. Seems our first 50 SKUs and design guidelines were enough for Target to extend the brand to 2000+ SKUs and make it a $billion brand.

Our clients range from pro-bono to startup to the Fortune 100. We will always do a wide range of work while primarily focusing on food & beverage, wine & spirits and private brands. Please have a look at our site and don't hesitate to email or call if you would like to talk.